Kathleen Martin

Well-known member
Mar 16, 2020
Lexington, Kentucky
2020 was a year to remember for a long time from now, and that is because of the global pandemic first of all. The COVID-19 virus has had a strong impact on every business in the world, and digital marketing trends and social media in particular changed a lot.
Although a lot of businesses were affected in a negative way, the e-commerce sales grew exponentially and people spent a lot of time on social media because of social distancing.
Video conferencing, both for work and personal usage, became the new normal and companies like Zoom saw a tremendous increase in users: from 10M in December 2019 to 300M+ in April 2020.
In 2021 we will see an increase in online purchases because the COVID-19 pandemic is still here (hopefully not until the end of this year), video meetings, more time spent on social media channels, and podcast and video consumption as well.
As I have done for the past 7 years (in a row), I wanted to know the 2021 digital marketing trends  from top marketers who were kind enough to tell our Hot in Social Media community their digital marketing predictions for this year.
If you want to be prepared with useful and relevant information for 2021, you need to read these 20+ predictions and recommendations in order to have a successful year for your (online) business.  
Continue reading: https://hotinsocialmedia.com/2021-digital-marketing-trends/


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