Fintech is a bold new world of discovery and innovation, however, a recent study found that whilst 30% of the fintech workforce is female, only 17% of senior fintech roles are held by women and just over 5% of founders are women.

Shruti Rai is the Chief Growth Officer and a Co-Founder at Novus, the new sustainable banking app making it easy to generate positive impact from everyday purchases. With extensive experience in mission-driven fintech, Shruti is a purveyor of enabling financial apps for doing good, improving lives and using her position to steward many more women into finance and tech.

Here she shares her 5 reasons why fintech is the place to be for women.

Although the number of women in fintech is slowly improving, systemic flaws, deep-rooted challenges and biases persist, creating barriers to gender diversity and hindering women’s rise to the top.

With extensive experience in mission-driven fintech, I know how it feels to be a female in such a male-dominated environment. I endeavor to help open doors for the next generation of women and hope to encourage, coach and mentor females who want to pursue a career in fintech. Having recently co-founded a new banking app, Novus, I now have a platform to be able to do this from.

It’s such an exciting and dynamic industry to be a part of and far from ‘boring’ as is the common perception. Here are my 5 reasons why fintech is the hottest place to be for women in tech:

Continue reading: https://thefintechtimes.com/novus-5-reasons-why-fintech-is-the-hottest-place-to-be-for-women/